Rob Challice has over 40 years of experience in the live music industry as an agent, promoter and festival organiser. He is a co-founder of Coda Agency (2001); whose London office is now part of the Wasserman Music Group. Acts represented by Rob include Beirut, Billy Bragg, Bon Iver, Charlotte Cardin, Christopher, Cory Wong, HAEVN, Kings of Convenience, Novo Amor, Sturgill Simpson, Toro Y Moi and Warpaint. Outside of professional work, Rob is an avid cyclist.