Recognized as a Nordic Music Biz Top 20 Under 30 and awarded Manager of the Year in 2023, Lilli stands at the forefront of the entertainment industry in Finland. She excels in identifying and nurturing exceptional talent. Her collaborative work with artists like OLGA, F, Malla, and Slani emphasizes value-driven decision-making, fostering equality, and creating a safe environment for creative growth. Lilli’s mission extends beyond individual success; she is committed to enriching the regional music scene and growing global collaboration in the Finnish music industry, creating a dynamic and inclusive cultural landscape.