With so many ways for music to reach listeners today, how do songs actually break through? From editorial and algorithmic playlists to traditional radio airplay, this session explores how music gets discovered and how artists can maximise their reach.
Industry experts will discuss how playlists are curated, how radio programmers select songs, and what strategies artists can use to increase their chances of getting heard across different markets.
Speakers:
- Sander Stijnen, Director of Business Development Europe at Symphonic Distribution
- Raj Kalyani, EDM House Network
- Reelika Lelle, Head of Marketing at Sony Music Baltics
Moderator:
- Rainer Ild, Producer, songwriter, artist