Paap UspenskiEE

Paap Uspenski is a culture curator, entrepreneur and one of the founding forces behind I Land Sound, a forward-thinking festival that has become a flagship for sustainability and creativity in the Baltic region. Born and raised in Saaremaa, Estonia, Paap is the beating heart of the festival, leading its strategic development, partnerships and community engagement with a bold vision and deep local roots. His leadership has helped shape I Land Sound into a platform that not only celebrates music and art but also actively promotes environmental values and international collaboration. I Land Sound is a four-day open-air boutique festival held every summer on the magical Illiku islet in Saaremaa. It combines electronic music, sustainability and community-driven creativity to offer a truly unique island vibe and immersive experience.